
Media
The Talisker Whisky Atlantic Challenge is a fast-growing race gaining lots of media attention. The race is becoming more famous and thus getting increasingly more screen time on TV, internet, radio, newspapers and talks.
WORLDWIDE COVERAGE
So far, teams from all over the world have participated including: UK, Ireland, USA, South Africa, Spain, Romania, Norway, Sweden, Australia, New Zealand, China, Finland, Netherlands, Italy, Switzerland, Wales, Scotland, Northern Ireland, Egypt, Ukraine & Antigua. A truly global event, each team draws significant fan and media attention from their home country. The Talisker Whisky Atlantic Challenge is the key international event in ocean rowing.
20 | 3,7 | 2500+ | 80 | 6,7 |
MILLION | MILLION | ARTICLES | MILLION | MILLIONS € |
accounts reached on social media | watched videos | of media coverage | tv viewers | advertising value |